{"id":640,"date":"2015-09-10T16:54:31","date_gmt":"2015-09-10T16:54:31","guid":{"rendered":"https:\/\/www.marinaluderer.com\/portfolio2015\/?page_id=640"},"modified":"2024-03-06T19:50:25","modified_gmt":"2024-03-06T19:50:25","slug":"home-2","status":"publish","type":"page","link":"https:\/\/www.marinaluderer.com\/portfolio2015\/","title":{"rendered":"Brand designer with a digital-first mindset"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;40&#8243;][vc_column width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<h1>Brand designer with a digital-first mindset<\/h1>\n<h4>Blending my background as art director with my passion for digital marketing.<\/h4>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<strong>As a creative with a digital-first mindset<\/strong>, my focus is on crafting branded stories across all touchpoints, effectively translating strategy into functional design, all in collaboration with product, sales and branding teams.<\/p>\n<p>Blending my creative, digital marketing, and organizational skills, I deliver marketing solutions based on insights, creative thinking, and collaborative execution \u00ad\u2013 on-target, on-time, on-budget.<\/p>\n<p><strong>My biggest passion \u2013 teamwork.<\/strong> Connecting all the different functions into a cohesive team \u2013 one that can handle difficult projects effectively and seamlessly. I believe it takes a team with diverse strength to deliver successfully to rapidly evolving markets.[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h5>I SPECIALIZE IN<\/h5>\n<p>Branding<\/p>\n<p>Digital Marketing<\/p>\n<p>Event &amp; Conference Design<\/p>\n<p>Editorial Design<\/p>\n<p>Political Communication<\/p>\n<p>Creative Project Management[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h5>IF YOU&#8217;D LIKE TO GET IN TOUCH<\/h5>\n<p>You can drop me a line <a href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/contact\/\">here<\/a>.<br \/>\nYou can also check out my <a href=\"https:\/\/www.linkedin.com\/in\/marinaluderer\" target=\"_blank\" rel=\"noopener\">LinkedIn profile<\/a>.[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h5>Next<\/h5>\n<p>View my <a href=\"#homeportfolio\">portfolio<\/a>.<br \/>\nSee what <a href=\"#testimonials\">others have to say about me<\/a>.<br \/>\nCheck out my <a href=\"#workexperience\">work experience<\/a>.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_separator type=&#8221;normal&#8221; color=&#8221;#666666&#8243; thickness=&#8221;1&#8243; up=&#8221;20&#8243; down=&#8221;20&#8243;][vc_column_text]<\/p>\n<h5>SKILLS<\/h5>\n<p>Marketing \u2022 Branding \u2022 Design Leadership \u2022 Digital Marketing Strategy \u2022 Political Communication \u2022 Brand Guidelines \u2022 Brand Awareness Campaigns \u2022 Event Design \u2022 Design Systems \u2022 Visual Communications \u2022 Content Writing \u2022 Creative Project Management \u2022 B2B \u2022 B2C<\/p>\n<p><strong>Technical Skills <\/strong>Adobe Creative Suite \u2022 Photoshop \u2022 Illustrator \u2022 InDesign \u2022 Adobe Express \u2022 Microsoft Suite \u2022 Excel \u2022 PowerPoint \u2022 Google Suite \u2022 HTML \u2022 Canva \u2022 Mailchimp \u2022 WordPress \u2022 Content Management \u2022 Figma[\/vc_column_text][vc_separator type=&#8221;normal&#8221; color=&#8221;#666666&#8243; thickness=&#8221;1&#8243; up=&#8221;20&#8243; down=&#8221;20&#8243;][vc_column_text]<\/p>\n<h5>PLACES I&#8217;VE WORKED<\/h5>\n<p>SAP | Enterprise Application Software<br \/>\nGigya | Customer Data Management<br \/>\nFuture US | Publishing<br \/>\nWinning Directions | Political Communication<br \/>\nDDC | Educational Software Development<br \/>\nBozell Frankfurt | Advertising<br \/>\nTBWA Frankfurt | Advertising[\/vc_column_text][vc_separator type=&#8221;normal&#8221; color=&#8221;#666666&#8243; thickness=&#8221;1&#8243; up=&#8221;20&#8243; down=&#8221;20&#8243;][vc_column_text]<\/p>\n<h5>SOME OF THE CLIENTS I&#8217;VE WORKED WITH<\/h5>\n<p>Blizzard Entertainment, Best Buy, Chrysler, Coats &amp; Clark, Community Living Campaign, Creativebug, Education Elements, Equilar, Little Passports, Riverbed, Saab, SETI Institute, Squeeze Technology, Unisys[\/vc_column_text][vc_separator type=&#8221;normal&#8221; color=&#8221;#666666&#8243; thickness=&#8221;1&#8243; up=&#8221;20&#8243; down=&#8221;20&#8243;][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; el_id=&#8221;homeportfolio&#8221;][vc_column][vc_column_text]<br \/>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;40&#8243; background_color=&#8221;#333333&#8243;][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Portfolio<\/h2>\n<p>[\/vc_column_text][vc_empty_space]<div class='projects_holder_outer v6 portfolio_no_space portfolio_with_hover_text'>\n        <div class='projects_holder portfolio_main_holder clearfix v6  hover_text no_space portfolio_square_image portfolio_one_by_one'>\n        \n        <article class='mix portfolio_category_8 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/80s-rewind\/\" style=\"color: #ffffff\" target=\"_self\"> 80s Rewind<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    UI Design | Web | App    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/80s-rewind\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2024\/02\/UI-80-square-1.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2024\/02\/UI-80-square-1.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2024\/02\/UI-80-square-1-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2024\/02\/UI-80-square-1-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_6 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-teched\/\" style=\"color: #ffffff\" target=\"_self\"> SAP TechEd<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Branding | Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-teched\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-TechEd.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-TechEd.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-TechEd-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-TechEd-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_6 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-customer-data-cloud\/\" style=\"color: #ffffff\" target=\"_self\"> SAP Customer Data Cloud<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Branding | Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-customer-data-cloud\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-CDC2.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-CDC2.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-CDC2-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-CDC2-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_6 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-customer-experience-live\/\" style=\"color: #ffffff\" target=\"_self\"> SAP Customer Experience LIVE<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Branding | Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-customer-experience-live\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/02\/Square-CX-Live-1.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/02\/Square-CX-Live-1.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/02\/Square-CX-Live-1-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/02\/Square-CX-Live-1-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_6 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/gigya\/\" style=\"color: #ffffff\" target=\"_self\"> Gigya<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Branding | Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/gigya\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-gigya5.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-gigya5.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-gigya5-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-gigya5-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_6 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/political-communication\/\" style=\"color: #ffffff\" target=\"_self\"> Winning Directions<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Branding | Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/political-communication\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-politicalCommunication2.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-politicalCommunication2.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-politicalCommunication2-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-politicalCommunication2-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_12 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/one-health\/\" style=\"color: #ffffff\" target=\"_self\"> One Health<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Digital Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/one-health\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-OneHealth-square.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"Digital Marketing Case Study for One Health\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-OneHealth-square.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-OneHealth-square-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-OneHealth-square-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_12 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/inclusive-tomorrow\/\" style=\"color: #ffffff\" target=\"_self\"> Inclusive Tomorrow<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Digital Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/inclusive-tomorrow\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/11\/DM-InclusiveTomorrow-square-1.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"Inclusive Tomorrow \u2013 Case study \u2013 Multi-channel marketing strategy\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/11\/DM-InclusiveTomorrow-square-1.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/11\/DM-InclusiveTomorrow-square-1-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/11\/DM-InclusiveTomorrow-square-1-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_12 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/green-gatherings\/\" style=\"color: #ffffff\" target=\"_self\"> Green Gatherings<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Digital Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/green-gatherings\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-GG-square.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"Digital Marketing Case Study for Green Gatherings\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-GG-square.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-GG-square-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/10\/DM-GG-square-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-successfactors\/\" style=\"color: #ffffff\" target=\"_self\"> SAP SuccessFactors<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n        <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/sap-successfactors\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-SuccessFactors.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-SuccessFactors.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-SuccessFactors-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/Square-SuccessFactors-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_6 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/identified-conference\/\" style=\"color: #ffffff\" target=\"_self\"> Gigya Identified Conference<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Branding | Marketing    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/identified-conference\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-Identified2.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-Identified2.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-Identified2-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2018\/07\/Square-Identified2-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n<article class='mix portfolio_category_3 portfolio_category_8 default' style=''>\n    \n    \n    \n    \n            <div class=\"item_holder subtle_vertical_hover\">\n\n                    <div class=\"text_holder\">\n        <div class=\"text_holder_outer\">\n            <div class=\"text_holder_inner\">\n            \n    <h5 itemprop=\"name\" class=\"portfolio_title entry_title\"><a itemprop=\"url\" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/best-buy\/\" style=\"color: #ffffff\" target=\"_self\"> Best Buy | @Gamer Magazine<\/a><\/h5>\n\n    <span class=\"project_category\"  >\n    Publications \/ UI Design | Web | App    <\/span>\n                            <div class=\"icons_holder\">\n\n                                \n                                        <a itemprop=\"url\" class=\"preview\" title=\"Go to Project \" href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/portfolio_page\/best-buy\/\" data-type=\"portfolio_list\" target=\"_self\" ><\/a>\n    \n                                \n                            <\/div>\n                                    <\/div>\n        <\/div>\n    <\/div>\n\n                \n                <div style=\"background-color: #000000\" class=\"portfolio_shader\"><\/div>\n                <div class=\"image_holder\">\n                    \n<span class='image'><img width=\"500\" height=\"500\" src=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/atGamer-square5.jpg\" class=\"attachment-portfolio-square size-portfolio-square wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" srcset=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/atGamer-square5.jpg 500w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/atGamer-square5-300x300.jpg 300w, https:\/\/www.marinaluderer.com\/portfolio2015\/wp-content\/uploads\/2023\/03\/atGamer-square5-150x150.jpg 150w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/><\/span>                <\/div>\n            <\/div>\n\n        \n    \n<\/article>\n        <div class='filler'><\/div>\n            <div class='filler'><\/div>\n            <div class='filler'><\/div>\n            <div class='filler'><\/div>\n            <div class='filler'><\/div>\n            <div class='filler'><\/div>\n        <\/div>\n\n                    <div class=\"portfolio_paging\"><span rel=\"2\" class=\"load_more\"><a href=\"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/pages\/640\/page\/2\/\" >Show more<\/a><\/span><\/div>\n        <div class=\"portfolio_paging_loading\"><a href=\"javascript: void(0)\" class=\"qbutton\">Loading...<\/a><\/div>\n\n    \n    <\/div>[\/vc_column][vc_column][vc_column_text]<br \/>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;center&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;40&#8243; el_id=&#8221;testimonials&#8221;][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">What others have to say<\/h2>\n<p>[\/vc_column_text][vc_empty_space]<div class='testimonials_holder clearfix dark'><div class=\"testimonials testimonials_carousel\" data-show-navigation=\"yes\" data-animation-type=\"fade\" data-animation-speed=\"\" data-auto-rotate-slides=\"3\" data-number-per-slide=\"1\"><ul class=\"slides\"><li id=\"testimonials1109\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"\"><p>It was so wonderful when Marina joined our Brand team. I truly valued not only her incredible expertise as an accomplished designer, but she also brought a strong combination of strategic thinking and an appreciation for project management. Marina's past experience at SAP allowed her to really understand where teams were coming from when they worked with us on different creative requests. I always say we \"need to get closer to the business\" to understand how we can best serve their needs. Marina brings that special combination to her work everyday!<\/p><p class=\"testimonial_author\" style=\"font-weight: 600;color: #333333;\">Laura Johnson, SAP, VP of Creative and Enablement, Brand and Awareness Marketing<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials1107\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"\"><p>One sentence summary: Any marketing or creative department would be lucky to have Marina on the team. \r\n\r\nIn-depth explanation: Having worked with Marina on multiple projects since 2017, I have seen firsthand how her organization, creative talent, and teamwork translate directly to business success. \r\nIn terms of organization, her top-notch project management skills ensure jobs get done on time and at the highest standard. Plus, it\u2019s easy to update or edit content on a project Marina has worked on because she keeps track of everything! \r\nAs for creative talent, I\u2019ve worked with her on a broad range of projects, from event signage to demand gen e-mails to 50-page technical e-books. In every instance, the content is on message, on brand, and engaging thanks to her expertise. As a result, they generate the clicks and conversions that measure business impact.\r\nYet perhaps her most impressive skill is her ability to work in a team. Whether it\u2019s collaborating with a product marketer on a web page, working directly with the c-suite on a presentation, or coordinating with copywriters to produce collateral, she is invested, determined, flexible, and supportive. These skills connect all the different functions into a cohesive team \u2013 one that can handle difficult projects effectively and seamlessly.\r\n\r\nSo, to sum up: If your organization is looking to engage and impress potential buyers, you need Marina on your team.<\/p><p class=\"testimonial_author\" style=\"font-weight: 600;color: #333333;\">John Norris, Content Creator and Storyteller, SAP<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials580\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"\"><p>I have used Marina to design and develop my new companies web site and corporate identity. I am exceedingly happy with the quality of her work and highly professional ethos in getting things done by a deadline.\r\n\r\nAbove all else her creative talents are second to none and she has helped deliver the identity for Squeeze Technology that I originally had in my head and more. She took me through all phases of the process quickly and easily making suggestions and recommendations for my industry that she had researched. From initiation to final delivery and I couldn't be more happy.\r\n\r\nYou will not regret using Marina Luderer's services for any of your design and creative requirements and you will benefit from many years of her global experience.<\/p><p class=\"testimonial_author\" style=\"font-weight: 600;color: #333333;\">Elliot Lawrence, CEO Squeeze Technology<\/p><\/div><\/div><\/div><\/li><\/ul><\/div><\/div>[vc_empty_space]<a  itemprop=\"url\" href=\"https:\/\/www.linkedin.com\/in\/marinaluderer\" target=\"_blank\"  class=\"qbutton  small center default\" style=\"\">See more recommendations on LindedIn<i class=\"qode_icon_font_awesome fa fa-angle-right qode_button_icon_element\" style=\"\" ><\/i><\/a>[\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;40&#8243; el_id=&#8221;workexperience&#8221;][vc_column][vc_separator type=&#8221;normal&#8221; color=&#8221;#333333&#8243; thickness=&#8221;1&#8243; up=&#8221;0&#8243; down=&#8221;40&#8243;][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Work Experience<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_column_text]<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;10&#8243; padding_bottom=&#8221;10&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h6><strong>SAP<br \/>\nBRAND AND AWARENESS MARKETING<\/strong><\/h6>\n<p>Global Branding<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>Director Creative and Design<\/strong><\/p>\n<p>Support marketing programs for Europe\u2019s largest German multinational enterprise software solutions with 100K global employees distributed in offices located across 180 countries.<\/p>\n<ul>\n<li>Generated awareness of the SAP brand, products, and solutions across audiences, driving up media and customer engagement through the creation of marketing campaigns and engaging digital experiences.<\/li>\n<li>Delivered alignment with the SAP global master brand for SAP SuccessFactors by defining a new, refreshed visual system, establishing unified and consistent brand guidelines, and optimizing the customer journey end-to-end.<\/li>\n<li>Created the SAP TechEd Conference branding and design system, supporting the team throughout the execution phase to deliver compelling, consistent, and customer-centric experiences. Helped bring awareness and educate customers about the event, drive traffic to the event platform therefore accelerating event registration, building excitement for the live event, and increasing learning about SAP products through the consumption of on-demand session content.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<strong>Deliverables<br \/>\n<\/strong>Brand Guidance<\/p>\n<p>Brand Awareness Campaigns<\/p>\n<p>Digital Marketing<\/p>\n<p>Creative Project Management<\/p>\n<p>Tailored Templated Communication[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_column_text]<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;10&#8243; padding_bottom=&#8221;10&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h6><strong>Marina Luderer Creative<\/strong><\/h6>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>Freelance Senior Art Director <\/strong><\/p>\n<p>Supporting small businesses and non-profit organizations creating print and digital marketing material, strategic branding and design, brand development and web development \u2013 B2B and consumer facing. Specialized in Branding, Digital Marketing, Political Communication and Creative Project Management.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<strong>Clients <\/strong>(partial list)<br \/>\nCommunity Living Campaign<br \/>\nCopper Sun Creative and Content<br \/>\nCreativebug<br \/>\nFunding the Next Generation<br \/>\nGobble<br \/>\nLittle Passports<br \/>\nSqueeze Technology<br \/>\nTaglieri Communication Services<br \/>\nValentin Consulting[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;10&#8243; padding_bottom=&#8221;10&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h6><strong>SAP<br \/>\nSAP CUSTOMER EXPERIENCE<\/strong><\/h6>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>Creative Director<\/strong><\/p>\n<ul>\n<li>Reduced the product and sales integration time to maximize revenue by fast and flawlessly transitioning Gigya brand to integrate into SAP Customer Experience marketing group.<\/li>\n<li>Drove customer attendance and engagement across product lines and at global scale for CX LIVE City Tour events. Lead creative for events in London, Dubai and Munich attracting close to 3,000 attendees, generating over 150 sales meetings, and a reach of over 9 million total impressions across social media channels.<\/li>\n<li>Implemented and executed bold vision brand awareness campaign and engaging digital experiences, consistently delivering high-quality results across all digital platforms.<\/li>\n<li>Served as trusted advisor and mentor to creatives by providing feedback, guidance, and creative direction that built competencies and strengthened written and conceptual skills.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<strong>Deliverables<br \/>\n<\/strong>Integrated Digital Campaigns<\/p>\n<p>Brand Management<\/p>\n<p>Creative Event Planning and Execution<\/p>\n<p>Mentor[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;10&#8243; padding_bottom=&#8221;10&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h6><strong>GIGYA, INC.<br \/>\nacquired by SAP \u2013 Now:<br \/>\nSAP CUSTOMER DATA CLOUD<\/strong><\/h6>\n<p>Customer Identity Management[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>Creative Director<\/strong><\/p>\n<p>Owned accountability for the company-wide creative programs of Gigya, leader in customer identity and access management (CIAM), helping companies build trusted digital relationships with over 1.3 billion consumers.<\/p>\n<ul>\n<li>Led vision, strategy and execution of design and digital solutions, with a strong focus on providing creative and content direction, project management and prioritizing project workflow.<\/li>\n<li>Shaped standards and processes to drive all creative awareness activity including brand identity, advertising, web, collateral, infographics, customer and partner emails, trade show booth graphics and more.<\/li>\n<li>Increased leads and conversion in target accounts on gigya.com, pushing past the customer target of 700 of the world&#8217;s leading businesses through transforming the website based on customer-focused strategy.<\/li>\n<li>Drove engagement and event attendance for Gigya\u2019s first industry conference: IDENTIFIED by developing a creative framework to define the brand identity and coordinating production of all digital and event marketing materials.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<strong>Deliverables<\/strong><br \/>\nBrand Development<\/p>\n<p>Web Strategy and Design<\/p>\n<p>Digital Marketing<\/p>\n<p>Event Design<\/p>\n<p>Creative Project Management<br \/>\nPowerPoint Presentations[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;10&#8243; padding_bottom=&#8221;10&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h6><strong>Future US<\/strong><\/h6>\n<p>Publishing<strong>\u00a0<\/strong><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>Senior Designer<br \/>\n<\/strong><\/p>\n<p>Provided editorial design for custom content development and creative project management for print and digital publications for Future US, Inc. an American media corporation specializing in targeted magazines and websites in the video games, music, and technology markets.<\/p>\n<ul>\n<li>Served as hands-on editorial designer and production coordinator of the custom publishing team focusing on custom magazine content and design for leading businesses like Blizzard Entertainment, Coats &amp; Clark, Best Buy and Riverbed.<\/li>\n<li>Increased the following of Blizzard Entertainment\u2019s World of Warcraft by supervising the production for English, German, French and Spanish versions of the international World of Warcraft Magazine, a high-end quarterly magazine beloved by game enthusiasts.<\/li>\n<li>Launched custom content e-commerce websites for Coats &amp; Clark brands (Rowan, knitSMC) by delivering strategy, UX design and production coordination.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<strong>Deliverables<\/strong><br \/>\nUI Visual Design<br \/>\nApp Development<br \/>\nCreative Project Management<br \/>\nEditorial Design (Print &amp; Digital)[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;10&#8243; padding_bottom=&#8221;10&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<\/p>\n<h6><strong>Winning Directions<\/strong><\/h6>\n<p>Political Communication[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text]<strong>Senior Art Director<br \/>\n<\/strong><\/p>\n<ul>\n<li>Designed award-winning direct mail and websites for political campaigns and organizations that significantly contributed to the election of candidates<\/li>\n<li>Managed five staff artists in creating hundreds of mail pieces in fast-paced environment delivering on-time solutions<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243;][vc_column_text]<strong>Deliverables<\/strong><br \/>\nPolitical Direct Mail<br \/>\nWebsite Design[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;full_width&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221;][vc_column][vc_column_text]<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=&#8221;&#8221; row_type=&#8221;row&#8221; use_row_as_full_screen_section=&#8221;no&#8221; type=&#8221;grid&#8221; angled_section=&#8221;no&#8221; text_align=&#8221;left&#8221; background_image_as_pattern=&#8221;without_pattern&#8221; padding_top=&#8221;40&#8243; padding_bottom=&#8221;40&#8243;][vc_column width=&#8221;2\/3&#8243;][vc_column_text] Brand designer with a digital-first mindset Blending my background as art director with my passion for digital marketing. [\/vc_column_text][vc_empty_space][vc_column_text]As a creative with a digital-first mindset, my focus is on crafting branded stories across all&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":[],"_links":{"self":[{"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/pages\/640"}],"collection":[{"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/comments?post=640"}],"version-history":[{"count":147,"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/pages\/640\/revisions"}],"predecessor-version":[{"id":1233,"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/pages\/640\/revisions\/1233"}],"wp:attachment":[{"href":"https:\/\/www.marinaluderer.com\/portfolio2015\/wp-json\/wp\/v2\/media?parent=640"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}